CEForProfit is moving…
Yes, it’s true. The CEForProfit blog, where I’ve been writing about customer experience for 3 years, is relocating this week. Now you’ll find me blogging about customer experience and other performance topics at the online home of my business, Aveus.
You should notice no change on your end. Whether you use CustomerExperienceforProfit and CEforProfit URL’s, both will be automatically redirected to the same addresses within our site at Aveus.
Why the move? The Aveus team is a prolific group. While I’ve been writing about customer experience in my book Domino and on CEForProfit for years, my colleagues have been blogging about leadership, change, and Aveusian culture at the Constructive Thinking blog on Aveus.com.
On top of that, one of my Aveus partners, Chris LaVictoire Mahai, recently authored a fantastic new book named ROAR: Strengthening business performance through speed, predictability, flexibility and leverage. She’ll also write on a regular basis over at her new blog at Aveus named “ROARing Performance.”
You know me. I am passionate about the financial performance that comes from defining a clear customer experience, executed well across an organization. My thinking will complement the ideas at ROARing Performance, where Chris is hosting a conversation on how to align operating decisions throughout the performance chain to what customers value. In short, it simply seems time to put our thinking together on the same place online, and stop asking readers to visit multiple sites.
I am incredibly grateful for the visits, comments and ideas you have brought to the table here, and in the broader customer experience community, too. As CEforProfit moves to its new home, tell me: Which customer experience topics and issues are top-of-mind for you and your business this year?
A blissfully twisted career path and a passion for the link between customer experience and financial performance. Gets excited when actions align to a target experience "front domino." More about Linda.
Customer experience can drive better financial returns. Leaders tell me that they know this intuitively, but need proof of the payoff, as well as a map showing how to translate a target experience into the actions across their organizations that generate those returns. So Domino is the first how-to book on customer experience. Read and find evidence that customer experience can be a path to better profits. See the gaps and opportunities between the customer experience you have and the one you want. Provoke conversations in your team, area or whole organization about the actions that link customer experience to the financial reward you deserve. Learn more.